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Khosroshahi, Hossein & Dimitrov, Stanko & Hejazi, Seyed Reza, 2021.

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' Sustainable consumption: green consumer behaviour when purchasing products,' William Young & Kumju Hwang & Seonaidh McDonald & Caroline J.Journal of Consumer Policy, Springer, vol. ' Discursive Confusion over Sustainable Consumption: A Discursive Perspective on the Perplexity of Marketplace Knowledge,' Annu Markkula & Johanna Moisander, 2012.Journal of Business Ethics, Springer, vol. ' The Mediated Influence of a Traceability Label on ConsumerвЂ™s Willingness to Buy the Labelled Product,' Cosmina Bradu & Jacob Orquin & John ThГёgersen, 2014.' Private Regulation and Trade Union Rights: Why Codes of Conduct Have Limited Impact on Trade Union Rights,' Niklas Egels-ZandГ©n & Jeroen Merk, 2014.Journal of Environmental Planning and Management, Taylor & Francis Journals, vol. ' Responsible procurement and complex product chains: the case of chemical risks in textiles,' Magnus BostrГ¶m & Natasja BГ¶rjeson & Michael Gilek & Anna Maria JГ¶nsson & Mikael Karlsson, 2012.Global Environmental Politics, MIT Press, vol. ' Tamed Transparency: How Information Disclosure under the Global Reporting Initiative Fails to Empower,' Klaus Dingwerth & Margot Eichinger, 2010.

' Social Reporting and New Governance Regulation: The Prospects of Achieving Corporate Accountability Through Transparency,'Д«usiness Ethics Quarterly, Cambridge University Press, vol. ' Sex, Personality, and Sustainable Consumer Behaviour: Elucidating the Gender Effect,' ' Do Consumers Respond to Country-of-Origin Labelling?,' Fred Kuchler & Barry Krissoff & David Harvey, 2010.' An Attempt to Determine the CSR Potential of the International Clothing Business,' ILR Review, Cornell University, ILR School, vol. ' Does Monitoring Improve Labor Standards? Lessons from Nike,' ' The Transparent Supply Chain: from Resistance to Implementation at Nike and Levi-Strauss,' The authors conclude by discussing the policy implications of companies being able to use transparency to increase sales without subjecting themselves to increased consumer pressure. Second, the authors move beyond studies of purchasing intentions and willingness to buy in experimental settings and confirm that supply chain transparency is a useful corporate tool in practice. First, the authors provide one of the first, if not the first, studies of whether consumers in practice leverage increased supply chain transparency, challenging the previous research claim that supply chain transparency is a useful consumer tool. In doing this, the authors contribute to the literature in two important ways. Based on a study of the transparency project of Swedish company Nudie Jeans, the authors demonstrate that consumers do not leverage transparency but that transparency improves consumer willingness to buy. Previous research has argued that supply chain transparency can be both a consumer tool empowering consumers to pressure disclosing firms to improve sustainability conditions and a corporate tool for increasing revenues. Outsourcing has led both to the embedding of questionable sustainability practices in opaque supply chains and to anti-sweatshop challenges demanding more transparent supply chains.

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